Welcome to Walton Career Connections Virtual Career Center!

Master of Marketing

Obtaining a degree in Marketing? Check out current industry news, labor market insights, job/internship opportunities, and more for your pathway!

Job Search Optimization

Key Terms for Job Searching

  • Marketing Specialist
  • Sales Manager
  • Director of Marketing Research
  • Director of Advertising Sales
  • Director of Marketing Analytics
  • Digital Marketing Director
  • Chief Marketing Officer

Key Terms for Mid-Level and Senior- Level Job Searching

  • Specialist
  • Associate
  • Supervisor
  • Manager
  • Officer
  • Executive
  • Director
  • Officer
  • Head of
  • Senior


How to Manage a Job Offer When You’re Still Interviewing Elsewhere

Navigating job interviews can be challenging, especially when you have an offer but anticipate another one from a different company. Balancing the desire to secure the current offer while awaiting potential alternatives requires a strategic approach. The Harvard Business Review …

By Emily Vahlkamp
Emily Vahlkamp
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Land into Your Dream Job by Story Telling, Not Fact Telling

You have an upcoming interview, and you want to leave a great impression on the hiring panel. How do you approach it?

The Expectations of Hiring Managers Have Changed

Traditionally, candidates go over their fact books, trying to revise their …

By Ivy Exec
Ivy Exec is your dedicated career development resource.
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Why You Should Build a “Career Portfolio” (Not a “Career Path”)

In the evolving landscape of career development, a new approach is emerging: the shift from a traditional “career path” to a more versatile “career portfolio.” Harvard Business Review author April Rinne talks about how, unlike the linear pursuit of a …

By Emily Vahlkamp
Emily Vahlkamp
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How to Answer “Why Do You Want to Work Here?” in an Interview

When prepping for an interview, sometimes the simpler questions can get overlooked. Despite being ready to discuss your major strengths, weaknesses, standout moments, and recent learnings, addressing a broad yet direct question like “Why do you want to work here?” …

By Emily Vahlkamp
Emily Vahlkamp
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Types of Digital Marketing You Should Know

If you are interested in pursuing a career in marketing, Great Learning lists the forms of digital marketing you should know. As a marketing student, understanding digital marketing is crucial because it equips you with the knowledge and skills needed …

By Emily Vahlkamp
Emily Vahlkamp
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Labor Market InsightsIn partnership withLightcast logo

Explore occupations by career categories and pathways and use real time labor market data to power your decision making.

First, choose an industry of interest, then filter for occupation. (If you'd like to see data for a specific location only, filter by state.)

Career Resources

Career Closet

The Walton Career Services Closet (Career Closet) opened in August 2010 as a resource of upscale, gently used business casual …

Professional Photos

Visit the Walton Career Connections office to take complimentary photographs for your Handshake profile photo, LinkedIn profile, student organization portrait, …


Sam M. Walton College of Business  partners with VMock SMART Career Platform to help students create a powerful résumé and …


Are you looking for ways to make appointments with a career coach, view and register for career events, connect with …

Contact & Location


1 University of Arkansas
Fayetteville, AR 72701

Career Service Hours

Monday 8:00 am- 5:00 pm
Tuesday 8:00 am- 5:00 pm
Wednesday 8:00 am- 5:00 pm
Thursday 8:00 am- 5:00 pm
Friday 8:00 am- 5:00 pm